Twenty tips to move your healthcare practice forward

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1. Twenty Tips To Move YourHealthcare Practice Forward Commercial Strategy In Healthcare 2. Look at your KPIs from this year and decide what areas you need to focus…
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  • 1. Twenty Tips To Move YourHealthcare Practice Forward Commercial Strategy In Healthcare
  • 2. Look at your KPIs from this year and decide what areas you need to focus onAverage Sale PriceCancellation Rate KPIsConversion Rate
  • 3. If you do not have a Practice Management software system, not talking Noah here, get one.
  • 4. Ensure all your Patient data is entered into your Practice Management software
  • 5. Put in place a clear and in-depthPatient Retention & Referral Strategy
  • 6. Put in place a clear Patient Journey
  • 7. Put in place a corresponding clear andrigid Patient Communication Strategy
  • 8. Ensure the buy in of all your stakeholders, Staff primarily and Patients also
  • 9. In your new, or old Practice Management software, automate service call backs as per your Patient Journey
  • 10. Write some clear, medico legal grade, precise and human letters to be used in your new automatic mail-merges for Call Back letters,Hearing Test Reports, Test No Sales one month contact letter, Test No Sales Annual Test Call Back Letter etc.. etc..
  • 11. Re-paint your Practice, unless you have done it in the last ten months
  • 12. Replace your waiting room chairs unlessyou have done within the last four years
  • 13. Make a New Years Resolution that betweenevery appointment you will take fiveminutes to clean your consultation room,tidying away cables, tubing boxes, cleaningequipment etc. from view
  • 14. Replace your Posters and point of salesdisplays if they are any more than three months old
  • 15. Actually leverage your shop window if you have one, with well thought out and deployed POS
  • 16. Review your practice environs criticallywith the concept of brand presentation in mind, be honest and ruthless
  • 17. Ensure your web presence does not let you down
  • 18. Leverage your website for campaign offers,educational uses and introduce a regularly updated news section
  • 19. Remember your web presence is not static, it needs to be dynamic
  • 20. Think clearly and carefully about a socialmedia presence and how it can affect you web presence
  • 21. This list is not exhaustive,think up ten more thingsyou need to do!
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